Presenting a Specialized Research Tool Clearly and User-Friendly
For VAIDR, a product by Thinking Research Instruments (TRI), the website was to be further developed so that the tool's functions and benefits for stem cell research become easier to grasp and more visually accessible. The goal was to present the complex possibilities of image-based analysis so that researchers can intuitively understand the application scenarios, device combinations and scientific content. VAIDR supports image data acquisition, the management of primary and metadata, as well as AI-supported image analysis and result evaluation in stem cell research.
A Website Update with Animations, Interaction and Clear User Guidance
FUSE redesigned the VAIDR website with visual and interactive elements to present the product more clearly and user-friendly. On the homepage, an animated film in the header conveys VAIDR's functions briefly and concisely. This is complemented by an interactive graphic with hover effects, clickable bubbles, reels and animations that vividly illustrate the tool's diverse application possibilities.
The content structure was also specifically aligned with user needs: on the product page, interested visitors can make a preselection, after which matching device combinations are visualized in color and the relevant properties are shown as FAQs. The science page presents application examples in tile form; older examples are available as PDF downloads, while newer case studies can be accessed and printed directly on their own pages. The result is a web presence that presents an explanation-intensive research tool in a clear, modern and user-friendly way.